Instantly Generate High-Converting SaaS Pricing Page Copy with These ChatGPT Prompts
Struggling to write pricing page copy that converts? Our curated ChatGPT prompts help you articulate value, differentiate tiers, and overcome objections. Stop guessing and start generating compelling B2B SaaS pricing page content that drives sign-ups, all with a single click using ChatBoost.
Create creative, benefit-focused names for your pricing tiers instead of generic labels like 'Basic' or 'Pro'.
Act as a SaaS marketing expert. My product, [Your SaaS Product], helps [Target Audience] to [Solve a Core Problem]. I have three pricing tiers aimed at different user segments: a starter tier for individuals, a business tier for teams, and an enterprise tier for large organizations. Generate 10 creative, value-based name options for these three tiers. For example, instead of 'Basic, Pro, Enterprise', think 'Launch, Grow, Scale'.
Write Compelling Tier Taglines
Craft a short, punchy tagline for each pricing tier that clearly communicates who it's for.
For my SaaS product, [Your SaaS Product], I have the following pricing tiers: [Tier 1 Name], [Tier 2 Name], and [Tier 3 Name]. Write a concise, one-sentence tagline for each tier that clearly defines its ideal user. For example, for a 'Starter' tier, a tagline could be 'Perfect for freelancers and solo entrepreneurs starting out.'
Turn Features into Benefits
Translate a list of technical features into compelling, benefit-driven bullet points that resonate with users.
Act as a conversion copywriter. Take the following list of features for my SaaS product's [Tier Name] plan and rewrite each one as a benefit-oriented bullet point. Focus on the outcome and value for the user, not just the technical capability.
Features:...
Create a Pricing Page FAQ
Generate a list of common questions and clear, concise answers for your pricing page FAQ section.
As a pricing strategy expert, generate 10 essential FAQ questions for a B2B SaaS pricing page. My product is [Your SaaS Product]. The questions should cover topics like billing cycles, payment methods, cancellation policies, plan upgrades/downgrades, and data security. After listing the questions, provide a clear, concise, and trust-building answer for each one based on these details: [Provide key policy details, e.g., 'We offer monthly and annual billing with a 20% discount on annual plans. Users can cancel anytime.'].
Draft Tier-Specific CTAs
Generate varied and persuasive call-to-action button copy for each of your pricing plans.
My B2B SaaS product has three pricing tiers:
1. [Tier 1 Name]: A free or low-cost entry plan.
2. [Tier 2 Name]: The most popular plan for growing teams....
Write 'Most Popular' Badge Copy
Create persuasive text to highlight your most popular pricing tier and guide user choice.
My middle pricing tier, '[Tier Name]', is the most popular choice for our customers. Write 5 short and compelling copy options for a badge or highlight element on this pricing tier to draw attention to it. Examples: 'Most Popular', 'Best Value', 'Recommended'.
Explain Annual vs. Monthly Savings
Craft clear and compelling copy that encourages users to choose the annual plan by highlighting the savings.
My SaaS pricing includes both monthly and annual options. The annual plan offers a [e.g., 20%] discount, which is equivalent to [e.g., 2 months free]. Write 3 different short copy variations to place near the pricing toggle that clearly communicates this value and encourages users to select the annual option.
Craft an Enterprise Plan Description
Write a compelling description for your 'Enterprise' or 'Contact Us' plan that encourages high-value leads.
Write a short, persuasive description for the 'Enterprise' plan on my pricing page. This plan is for large organizations with custom needs. The copy should highlight benefits like dedicated support, custom integrations, advanced security, and volume pricing, and conclude with a strong call-to-action to 'Contact Sales' or 'Book a Demo'. My product is [Your SaaS Product].
Handle the Price Objection
Develop a value-focused answer for an FAQ like 'Why is [Your Product] priced this way?'
Draft a response for a pricing page FAQ: 'Why is [Your SaaS Product] more expensive than [Competitor Name]?' The answer should not be defensive. Instead, it should focus on the unique value, superior quality, dedicated support, and ROI our product provides to our target audience, [Target Audience].
Generate a Pricing Page Headline
Create a clear, benefit-driven headline for the top of your pricing page.
My SaaS product, [Your SaaS Product], helps [Target Audience] achieve [Primary Benefit]. Generate 5 compelling H1 headline options for my pricing page. The headlines should be clear, simple, and focus on the value or outcome, not just the price. For example: 'Find the perfect plan to grow your business.'
Write a Pricing Page Sub-headline
Craft a sub-headline that adds context and reinforces the value proposition of your pricing.
Following the headline '[Your Chosen Headline]', I need a sub-headline for my pricing page. It should be one sentence that provides more context and builds trust. Generate 3 options that mention key benefits like 'No hidden fees', 'Cancel anytime', or 'Start your 14-day free trial today'.
Create Feature Comparison Table Copy
Write the microcopy and feature descriptions for a clear and easy-to-scan comparison table.
I'm creating a feature comparison table for my pricing page with these tiers: [Tier 1], [Tier 2], [Tier 3]. For the feature '[Feature Name]', explain its value in one short sentence. Then, specify how it differs across the tiers (e.g., 'Up to 10 users' for Tier 2, 'Unlimited users' for Tier 3). Do this for the following list of features:
- [Feature A]
- [Feature B]...
Simplify a Complex Feature
Explain a technical or complex feature in simple terms that any user can understand.
My SaaS product has a feature called '[Technical Feature Name]'. It technically does [Brief technical explanation]. Rewrite this as a simple, one-sentence benefit for my pricing page. The target audience is [Target Audience], who may not be technical experts. Focus on what this feature allows them to DO.
Draft a Money-Back Guarantee Statement
Write a clear and reassuring money-back guarantee statement to reduce purchase friction.
I offer a [e.g., 30-day] money-back guarantee for my SaaS product. Write 3 variations of a short, trust-building statement to include on the pricing page. The tone should be confident and customer-friendly, aiming to reduce any hesitation to buy.
Write 'Who is this for?' Descriptions
Create short persona descriptions for each tier to help prospects self-select the right plan.
For each of my pricing tiers ([Tier 1 Name], [Tier 2 Name], [Tier 3 Name]), write a short 'Best for...' or 'Ideal for...' description.
- Tier 1 is for: [Describe ideal user for Tier 1]
- Tier 2 is for: [Describe ideal user for Tier 2]...
Develop a 'Pay-As-You-Go' Model Explanation
Clearly explain a usage-based or credit-based pricing model to avoid confusion.
My SaaS product, [Your SaaS Product], uses a pay-as-you-go pricing model based on [Usage Metric, e.g., API calls, credits]. Write a simple, 2-3 sentence explanation for the pricing page that makes this model easy to understand. It should cover what the metric is, how it's consumed, and how users can track it.
Craft Copy for a Free Trial
Write persuasive copy for the section promoting your free trial, highlighting key benefits.
My SaaS product offers a [e.g., 14-day] free trial for the '[Plan Name]' plan, and no credit card is required. Write a short paragraph (2-3 sentences) for the pricing page that encourages sign-ups. It should emphasize the benefits of the trial, what users can achieve, and the risk-free nature of the offer.
Write a Social Proof Headline
Generate a headline to introduce a section of customer logos or testimonials on the pricing page.
I am adding a section with customer logos and a key testimonial to my pricing page to build trust. Generate 5 headline options for this section. The headline should convey trust and authority, such as 'Trusted by leading teams at...' or 'Join thousands of growing businesses'.
Justify a Feature in a Higher Tier
Explain why a specific, high-value feature is only available in a more expensive plan.
The feature '[High-Value Feature]' is only available in our '[Higher Tier Name]' plan and above. In our feature comparison table, write a concise, one-sentence explanation that justifies its placement in this tier. Focus on the advanced needs it serves for larger teams or power users, making the upgrade feel logical and valuable.
Create Tooltip Microcopy for Features
Write very short, clear explanations for features that will appear in a UI tooltip on the pricing page.
For my pricing page's feature list, I need tooltip microcopy. For each feature below, write a one-sentence explanation (max 150 characters) that clarifies what it is or what it does.
Features:...
Write a Cancellation Policy FAQ
Draft a clear and friendly answer to the question 'What is your cancellation policy?'
Write a clear, customer-friendly answer for a pricing FAQ: 'What is your cancellation policy?' My policy is: [Describe your policy, e.g., 'Users can cancel anytime from their account dashboard. Cancellation is effective at the end of the current billing period. No refunds for partial months.']. The tone should be simple and reassuring.
Explain Support Levels Across Tiers
Clearly define the different levels of customer support offered in each pricing plan.
My SaaS product offers different support levels for each tier:
- [Tier 1 Name]: Email support
- [Tier 2 Name]: Priority email & chat support...
Draft a 'Non-Profit Discount' Offer
Write a short paragraph explaining your discount program for non-profit organizations.
I want to offer a [e.g., 50%] discount for registered non-profit organizations. Write a short piece of copy for my pricing page (perhaps in the FAQ) that explains this offer. It should state the discount, who is eligible, and how they can apply for it (e.g., 'Contact us with your non-profit documentation').
Create a 'Plan Add-on' Description
Write copy to sell an optional add-on feature that can be purchased with any plan.
I offer an optional add-on called '[Add-on Name]' for an extra [Price, e.g., $10/month]. It provides [Key benefit of add-on]. Write a concise, 2-sentence description for my pricing page that explains the value of this add-on and persuades customers to include it with their plan.
Write a 'Price Change' Announcement Teaser
Craft a subtle message for a pricing page that hints at an upcoming price increase to encourage sign-ups.
We plan to increase our prices for new customers in [Number] weeks to reflect new features we've added. Write a short, non-aggressive banner or note for the pricing page that creates a sense of urgency. For example: 'Lock in this price! Plans will be updated on [Date].'
Compare Plan to a Common Expense
Frame the cost of your SaaS plan by comparing it to a small, common daily or monthly expense.
My SaaS product's starter plan costs [Price, e.g., $19/month]. To put the price in perspective, write 3 short copy variations that compare this cost to a common expense. For example: 'For less than the price of a few coffees a month, you can streamline your entire workflow.'
Turn these prompts into a reusable workspace
Save your favourite prompts once, reuse them with Alt+P, keep a live Table of Contents of long chats, and export conversations when you're done.
