Expert ChatGPT Prompts for Brainstorming High-Converting Lead Magnets
Struggling to come up with fresh lead magnet ideas? Stop staring at a blank page. This curated prompt pack helps you leverage ChatGPT to brainstorm dozens of compelling lead magnets—from checklists to mini-courses—in minutes. Use ChatBoost (Alt+P) to access and execute these prompts instantly, supercharging your lead generation workflow.
Brainstorm actionable checklist ideas based on a core topic or skill.
Act as a lead generation expert. My target audience is [e.g., beginner freelance writers]. My core topic is [e.g., finding first clients]. Generate 10 specific and compelling checklist ideas for lead magnets. For each idea, provide a catchy title and a one-sentence description. Focus on checklists that solve a single, urgent problem.
Turn Blog Post into a Checklist
Repurpose an existing blog post into a practical, step-by-step checklist.
I have a blog post titled '[Blog Post Title]'. Here is the content: [Paste blog post content here]. Your task is to extract the key actionable steps and transform them into a concise, downloadable checklist. The checklist should be titled 'The Ultimate [Topic] Checklist' and guide the user through the entire process described in the article.
Ebook Outline Generator
Create a comprehensive chapter-by-chapter outline for a 'how-to' guide or ebook.
Generate a detailed ebook outline for the topic '[e.g., The Ultimate Guide to SaaS Onboarding]'. The target audience is [e.g., Product Managers at B2B SaaS companies]. The outline should include an introduction, 5-7 core chapters with 3-5 bullet points each, and a conclusion. Make the chapter titles benefit-driven.
Webinar Topic Brainstorm
Generate compelling webinar topics that address a key pain point for your audience.
I want to host a webinar for [e.g., small business owners struggling with social media]. Brainstorm 5 webinar titles that are highly specific and promise a tangible outcome. For each title, suggest 3 key talking points and a compelling call-to-action for the end of the webinar.
Create a 'Swipe File' Concept
Develop a valuable swipe file or resource library lead magnet idea.
My niche is [e.g., email marketing for e-commerce]. I want to create a 'swipe file' lead magnet. Generate 10 ideas for what to include in this swipe file. Examples could be high-converting subject lines, abandoned cart email sequences, or holiday promotion templates. Be specific.
Quiz Idea Generator
Brainstorm engaging quiz concepts that segment your audience.
Generate 5 lead magnet quiz ideas for my business, which is [e.g., a personal finance coaching service]. The quizzes should help users self-identify a problem or their current status. For each idea, provide a title like 'What's Your [Blank] Score?' or 'Which [Blank] Archetype Are You?' and describe what the results would tell the user.
5-Day Email Course Outline
Outline a value-packed 5-day email course to nurture new leads.
Create a 5-day email course outline on the topic of '[e.g., Mastering Google Analytics 4 for Beginners]'. For each day, provide a subject line, a brief summary of the day's lesson, and a small 'homework' assignment to encourage engagement. The goal is to deliver a quick win each day.
Pain Point to Lead Magnet Mapper
Turn common customer pain points into targeted lead magnet solutions.
My target audience, [e.g., startup founders], has the following pain points: 1. [Pain Point 1], 2. [Pain Point 2], 3. [Pain Point 3]. For each pain point, brainstorm 3 different lead magnet ideas (e.g., a template, a guide, a calculator) that directly solve it. Present the output in a table with columns: 'Pain Point' and 'Lead Magnet Ideas'.
Generate Template Ideas
Brainstorm practical, time-saving templates your audience can use immediately.
I serve [e.g., content marketers]. Brainstorm 10 ideas for downloadable templates that would save them significant time and effort. Examples: content calendar template, blog post brief template, social media report template. For each, give it a clear, descriptive name.
Mini-Course Curriculum
Develop a curriculum for a short video course or 'bootcamp' lead magnet.
Outline a 3-module mini-course called '[Course Title]'. The course is for [Your Audience] and should teach them how to [Achieve a Specific Outcome]. For each module, list 3-4 specific video lesson titles. Keep the scope focused and achievable.
Case Study Teardown Concept
Create a concept for a lead magnet that analyzes a successful case study.
I want to create a lead magnet that's a 'teardown' of a famous success story in my industry, [e.g., Slack's growth strategy]. Outline a PDF guide that breaks down their success into actionable lessons for my audience of [e.g., SaaS marketers]. Include sections like 'Key Takeaways', '3 Strategies You Can Steal', and 'Common Mistakes to Avoid'.
Resource Guide Generator
Curate a list of top tools, articles, or resources for a specific niche.
Generate a list of 20 essential resources for a '[e.g., The Ultimate Toolkit for Podcasters]'. Categorize the resources into sections like 'Recording Hardware', 'Editing Software', 'Hosting Platforms', and 'Marketing Tools'. For each resource, provide a one-sentence description of why it's valuable.
Industry Jargon Buster
Create a glossary or 'jargon buster' for beginners in your industry.
My industry, [e.g., programmatic advertising], is full of confusing jargon. Brainstorm a list of the top 25 most confusing terms for a beginner. For each term, provide a simple, one-sentence definition. This will be a lead magnet called 'The [Industry] Glossary: 25 Terms You Need to Know'.
Gated Content Ideas from Competitors
Analyze a competitor's content to find gaps for your own lead magnets.
Analyze the following popular blog post from a competitor: [Paste competitor's blog post text here]. Identify the core topic and suggest 3 different lead magnet ideas that could serve as a 'content upgrade' for this article. The ideas should offer more depth, a practical tool, or a different format (e.g., checklist, template, video tutorial).
Challenge Idea Brainstorm
Develop a concept for a multi-day challenge to engage and capture leads.
Brainstorm a 7-day challenge for my audience of [e.g., aspiring UX designers]. The challenge should be called the '7-Day Portfolio Polish Challenge'. Outline a simple, actionable task for each of the 7 days that helps them improve their design portfolio. This will be delivered via email.
'State of the Industry' Report Outline
Create an outline for an authoritative report that can be used as a lead magnet.
I want to create a 'State of [Your Industry] [Year]' report. My audience is [Your Audience]. Generate an outline for this report, including an Executive Summary, key sections like 'Top Trends', 'Biggest Challenges', 'Future Outlook', and a 'Methodology' section. Suggest 3-5 data points or charts to include in each section.
ROI Calculator Concept
Design a simple calculator or spreadsheet that helps users prove value.
My product helps businesses [e.g., reduce customer support tickets]. I want to create an ROI calculator lead magnet as a Google Sheet. Outline the necessary inputs (e.g., 'Current number of support tickets per month', 'Average cost per ticket') and the outputs (e.g., 'Monthly Savings', 'Annual ROI'). Describe how the sheet should be structured and what formulas would be needed.
Video Script for a Tutorial
Generate a script for a short, high-value video tutorial lead magnet.
Write a 3-minute video script for a tutorial on '[e.g., How to Set Up Your First Google Ads Campaign in Under 3 Minutes]'. The script should have a quick hook, a step-by-step walkthrough, and a clear call-to-action at the end to download a related checklist. Format it with 'SCENE' and 'VOICEOVER' cues.
Generate 'Mistakes to Avoid' Guide
Create a lead magnet focused on common pitfalls and how to avoid them.
Brainstorm a lead magnet titled 'The Top 7 [e.g., SEO] Mistakes That Are Costing You Money'. For each of the 7 mistakes, provide a short description of the mistake and a concrete, actionable tip on how to fix or avoid it. This should be a concise, easily digestible PDF.
Framework or Blueprint Idea
Develop a proprietary framework that can be explained in a downloadable PDF.
I have a process for [e.g., launching a new product]. I want to turn this into a proprietary framework called 'The [Your Name] Launch Blueprint'. Brainstorm a 4-step process with a catchy, memorable name for each step (e.g., Step 1: Ideate, Step 2: Validate, etc.). For each step, list 3 key activities.
Create a 'Trello Board' Template
Conceptualize a pre-built Trello board template as a lead magnet.
I want to offer a Trello board template as a lead magnet for [e.g., content creators]. The board should be for managing a content workflow. Design the board structure by defining the lists (columns) like 'Idea Backlog', 'In Progress', 'In Review', 'Scheduled', and 'Published'. Also, suggest a sample card with a checklist of tasks for creating one piece of content.
Brainstorm 'Quick Start' Guide
Outline a guide that helps beginners get started with a tool or process quickly.
Outline a 'Quick Start Guide' for [e.g., using Notion for project management]. The audience is absolute beginners. The guide should cover the 5 most essential first steps to get set up and feel productive within 30 minutes. Focus on immediate value and avoid advanced features.
Generate a 'Tear-Down' Checklist
Create a checklist for users to audit their own work (e.g., a landing page).
Create a 'Landing Page Conversion Checklist'. This lead magnet will help users audit their own landing pages. Generate 15-20 yes/no questions for the checklist, organized into sections like 'Headline & Hero Section', 'Call-to-Action', 'Social Proof', and 'Page Copy'.
Mind Map Lead Magnet Concept
Conceptualize a visual mind map that simplifies a complex topic.
I want to create a mind map lead magnet to explain the complex topic of [e.g., a complete digital marketing ecosystem]. Brainstorm the central topic and at least 5 primary branches (e.g., SEO, Content Marketing, PPC, Social Media, Email Marketing). For each primary branch, suggest 3-4 secondary branches with more specific tactics or tools.
FAQ-based Lead Magnet
Compile the most common questions on a topic into a comprehensive guide.
My topic is [e.g., starting a podcast]. Generate a list of the 15 most frequently asked questions a beginner would have. For each question, provide a concise, 2-3 sentence answer. This will be compiled into a lead magnet called 'The Ultimate Podcasting FAQ'.
Generate a 'Pitch' Template
Create a fill-in-the-blanks pitch template for a specific scenario.
Create a 'Cold Email Pitch Template' for [e.g., freelance designers seeking new clients]. The template should be a fill-in-the-blanks format, with sections for [Personalized Intro], [Value Proposition], [Link to Portfolio], and [Clear Call-to-Action]. Include notes on how to customize each section for maximum impact.
Turn these prompts into a reusable workspace
Save your favourite prompts once, reuse them with Alt+P, keep a live Table of Contents of long chats, and export conversations when you're done.
